HomeCareersLead – Digital Marketing Initiatives (Content)

Lead – Digital Marketing Initiatives (Content)  


Lead – Digital Marketing Initiatives (Content)

LexiConn is looking for a Digital Marketing expert to develop and lead its digital strategy and delivery operations. Incmbents with experience in SEO, digital marketing, advertising, content strategy, social media marketing, sales and marketing must apply for this role.


> Develop Digital Marketing strategies for new and existing accounts
> Support new business initiatives by attending sales meetings, sales calls, preparing RFPs, content ideas and strategies
> Lead a team of writers and designers to execute mandates
> Leverage tools and platforms for continues campaign performance and take action to improve performance
> Creating a scope of work and project deliverables
> Creating and presenting technical pitches, samples, and case studies
> Communicating key insights and findings to the project-execution team
> Assisting Project Managers throughout the Project Delivery Process
> Ensuring timely delivery and adherence to quality and tone guidelines
> Adapting existing processes and introducing best practices for streamlining project implementation, and enhancing efficiencies

Ideal Candidate Profile:
> Two to Four years of experience in a Digital Marketing role (preferably in an Content Marketing/ Advertising agency)

> Tools and platforms like:

• On-Page SEO

• Off-Page SEO

• Online Marketing

• Social Media Marketing

• SEMrush/ BuzzSumo/ DeepCrawl/ Unmetric

• Competition tracking

• Google Analytics

• WordPress

> Work well with people from a variety of different backgrounds and cultures, build relationships with clients and co-workers
> Any Graduate/ Post-Graduate (ideally Marketing)
> Ability to work independently and with minimal direct supervision
> Ability to work in a fast-paced environment, multi-task, and meet tight deadlines
> Excellent time management and organization skills

Selection Process:
> Application (CV) + Cover Letter
> Strategy Test (45 to 60 minutes)
> Personal Interview
> Offer

3 to 3.6 LPA
Job Type
Career Level
Mid Level

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