Engage and Inspire with our Article Writing Services

Create thought-leadership content, PoVs, and high-quality SEO articles and power up your digital marketing plans.

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Builds Credibility

Nothing builds more credibility than the written word

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Easy to Create

Articles are the simplest form of digital content

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Boosts SEO

Articles with keywords are search engine magnets

WHY ARTICLE WRITING?

Build Awareness and Communicate your Brand Promise

Branded content helps you put your customer’s interest front and center

Articles help you position your brand, set the tone, and address FAQs. They also aid the buyer’s journey and convert visitors to leads and MQLs to SQLs.

GETTING STARTED WITH ARTICLES

4 Steps to Write Web Articles that Make an Impact

It starts with a solid understanding of your buyer profile, their pain-points, and your product or service. These insights then need to be converted into content buckets and topics.

1

Track
Trends

2

Get the
Facts

3

Plug your Product

4

Publish
Content

Write to Educate, Not to Sell.

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WHAT TO WRITE AND WHEN

Consistency Unlocks Value

Author articles when you have to share something useful or evergreen. Stay obsessed with quality and focus on adding massive value to your readers. They will love you for this!

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Research Topics

Be recent and relevant

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List Keywords

To be found online

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Talk to SMEs

Get your facts right

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Share Generously

Attract attention

SAY IT WITH DATA

Your Search for Business Storytellers Ends Here

Data holds tremendous amount of insights. We help you weave those into compelling stories that inspire and drive actions.

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Understand

Subject matter experts or product managers set the context by helping the writer identify key data points.

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Process

Content experts use tools to access and explore data and to convert it into suitable subsets for analysis.

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Extract Value

Numbers have exciting stories to tell. Writers deep dive into datasets to derive interesting insights and correlations.

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Visualize

Share conclusions as commentary and captions, along with visual content elements like charts and infographics.

communicate

Communicate

Stitch together multiple inferences into a coherent narrative that drives the key message and the brand’s PoV.

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Publish

Leverage insights from A/B tests, user feedback, or marketing automation to produce, share, and distribute articles.

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Need Articles Writing at Scale?
Talk to Our Content Experts

LexiConn has created thousands of articles for brands across domains, geographies, and marketing objectives. Our proven methods and proprietary workflows allow you to create and publish high-quality content at scale.

Business Awareness

Our writers and SMEs understand your perspectives and positioning to draft relevant business content.

Editorial Excellence

A two-tier editing and proofreading process brings consistency and accuracy, so that you build trust and credibility.

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Process Maturity

Using the right tools, platforms, and workflows allow our team to research, consult, create, and collaborate seamlessly.

Service Quality

Comprehensive client onboarding to understand, document, and draft content as per business objectives.

Interesting Article Writing Styles and Formats

Enhance readability and retention with topic-appropriate article formats that help you build powerful narratives. Use these to inform and engage, whilst subconsciously strengthening buying decisions.

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Visual Elements Improve Readability

Reinforce the written word with visual content like infographics, short videos, and even comics. Use them to highlight key points, aid recall, and encourage sharing.

Content experts balance business messaging with visual content to make reading enjoyable and retention easier

About 37% marketers say that visual marketing is an essential form of content for their business

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Build Your Personal Brand

Share insights, call-out emerging trends, engage, educate, and empower your readers with views and opinions that can shape your industry.

Opt for ghostwriting services to express your thoughts, arguments, and ideas – regularly and effectively

Use thought leadership content to influence stakeholders on LinkedIn or for shaping opinions via print (PR)

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Build Awareness and Attract Customers

Articles can be structured to weave your brand’s message along with its key narrative. Use engaging and informative articles to position your brand and build affinity.

Branded content is non-intrusive, indirect, and sophisticated. It doesn’t pitch and never tries too hard.

We can interview experts, repurpose content, and weave in marketing briefs to draft customized branded content

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Drive Organic Traffic and Boost SERPs

Remember – only the most relevant, recent, and well-drafted content, with the right set of keywords, wins the race for search engine traffic. Hence, Quality > Quantity. Always.

Improve web traffic and domain authority of your website with evergreen keyword-focused articles that aid backlinks

A cost-effective way to address opportunities presented by short tail and long tail keywords

Content that Goes Places

Our articles, advertorials, sponsored posts, and thought leadership articles have been posted, shared, and loved on these prestigious platforms and publications.

Content Blogs

Stay updated and informed about the latest in content marketing with our business blog, covering insights, tips, and emerging trends.

Recommended by folks who matter!

We’re in this for good. That is why we build deep and long-term relationships.

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