We write A+ Content for the World's Largest
Art meets science when e-commerce product descriptions are crafted, optimized, and promoted using data-driven insights.
Get Traffic. Boost Sales.
Bring SEO to life with keyword-rich product copy.
One-Stop Content Shop.
Inform, engage, promote - all your copy in one place.
Content That Converts.
Crisp marketing copy that engages and drives action.
PRODUCT DESCRIPTION HEROES
Get more traffic, more customers, and more sales
Smartly written product descriptions help you inform, engage, and sell more
A product description is the marketing copy that catches a prospect’s attention, holds it with the unique features and benefits, and attempts a conversion with a compelling ‘Why Buy Now’.
HOW WE DO IT
4 steps to write e-commerce product descriptions that work
Product description writing is a techno-creative task where the content writer first learns about the product, understands its key features and benefits, and then writes a description that meets the brand’s tone and SEO guidelines.
Know the Brand
Execute Copy Ideas
Tweak for SEO
Content is the fuel that drives consumers.
GETTING STARTED IS EASY
Fast, Flexible, and Reliable
LexiConn custom-designs processes based on the client’s content production requirements. We are stubborn on the vision and flexible on the details. Our in-house team can work with:
Marketing docs are great
To experience SKUs firsthand
To set the ball rolling
Get online and get going
GOD IS IN THE DETAIL
Even Great Products Don't Sell Themselves
E-commerce web pages put digital marketing in action.
Our 360° product description writing services help you tick the right boxes.
A crisp, informative, and technically correct headline, optimized using search keywords and written in shorthand.
A compelling, 30 to 40 word, feature-rich snippet that positions the product and promotes its most important features.
A detailed section with multiple subheadings, images, and text, covering every important feature.
Why Buy This
A bulleted list of the key features, offers, inclusions, and technical specifications that differentiate the product.
Product descriptions are tweaked to include SEO keywords among attributes, headings, footers, and static text.
Curated content like buying guides, pairing suggestions, usage guides, shop a story, maintenance hacks, and more.
Want to Turn Window Shoppers into Buyers?
Talk to Us.
LexiConn has partnered with e-commerce companies across continents and categories. We create powerful, persuasive, and thoughtful product descriptions to nudge your visitors towards smarter buying decisions.
Needs Content Specialists
Product description writing blends product knowledge and editorial acumen to influence buying behavior.
A robust QC process, with two-tier editing and proofreading, assures consistency, drives trust, and empowers your buyers.
Endless Aisle Strategy
A resourceful content agency helps you scale up rapidly to carry multiple categories and products.
Get Content Done
A full-service content agency can get content done - be it product descriptions, social copy, ad banners, or product blogs.
Explore Content Marketing for E-Commerce
In the fiercely competitive e-commerce space, Content Marketing is a great way to reach potential customers through relevant and useful content. Educate, entertain, engage, and drive traffic with stellar content ideas.
Drive Engagement and Build Credibility
Buyers don’t like to be sold to; they like to buy! Empower them with high-quality content that aids “research”. Satiate their urge to learn, compare, check, and then buy.
Evergreen themes and trending topics help you educate and engage your audience around your products or services
Guides are a proven tool for building and retaining organic traffic for your website
Get Products or Services Professionally Reviewed
Professional reviewers can evaluate and experience merchandise or services and create comprehensive reviews highlighting their differentiating features and benefits.
Buyers can easily differentiate marketing copy from an honest and objective review written from a user’s perspective
Stay away from fake product reviewers and review seeders. Build credibility with nuanced yet balanced perspectives.
Drive Search Campaigns, Gain Organic Traffic, and Educate Users
Digital marketing campaigns need search engine optimized landing pages that drive user behavior and build organic traffic using keyword-rich content.
Landing page content can also cover standard information such as shipping duration, delivery options, and offers
Doubles up as the boilerplate content to be displayed after the product images
Stay updated and informed about the latest in content marketing with our business blog, covering insights, tips, and emerging trends.
Recommended by folks who matter!
We’re in this for good. That is why we build deep and long-term relationships.
"I am glad we engaged with LexiConn for our academic content development requirement. The team surpassed all our expectations and delivered a stunning quality product, instructionally sound and academically rigorous. Interactions with the team were always polite, thought provoking and reassuring belying the furious pace of development that must have been required to develop over 100 hours of content in strict timelines. Thank you LexiConn."
OD Professional, TCS
"My experience working with LexiConn was very pleasant. They are a team of sound professionals who are committed to completing the job at hand. The writers provided were domain experts in financial writing, and the project management left nothing wanting. LexiConn is thoroughly professional, and rarely waste your time. They are a reliable content partner."
Associate Creative Director
Indigo Consulting (Aligned to Leo Burnett)
"LexiConn has a bunch of very talented and creative writers and content designers who understand corporate communications to the tee. They are doing some fabulous work for our internal magazine and other HR communication initiatives."
Manager, Corporate Learning and OD
"It was a pleasure working with LexiConn for the content requirements for our new website. They could understand our new business model quickly. They are efficient and prompt. Highly recommended."
Senior Manager Marketing
Godrej Interio U & Us
"I have known LexiConn since they were a startup. It is a team of versatile professionals that speak our language. We engage them regularly."
DGM – Head Channel Strategy & Sales Training
Ambuja Cements Ltd.
"LexiConn knows their business well. We work with them for our quarterly newsletter because they are resourceful and creative and bring innovative communication ideas to the table."
J K Helene Curtis Ltd.
"Khamir is a thorough professional and a great person to be with. On work assignments, he does not come up with random solutions rather spends time understanding the category and business which reflects in his writing. Most importantly the team that he has built at LexiConn is exceptional and they are equally passionate and superlative."