DY Works is a brand strategy and brand designing firm, based in Mumbai. They were looking for support to create content for their various clients. LexiConn was invited as a content partner for those specific projects.
LexiConn worked with the account planning and account strategy teams, for creating copy for a brand that was offering body warmers. We wrote several product pages, product packaging, and other copies.
Along with this, we also worked on a project that required us to write blogs related to healthcare (the product being hearing aids) keeping in mind their target audience. LexiConn wrote several highly targeted and researched blogs for the brand.
Blog Marketing , Direct Marketing