India’s Largest Branded Fabric And Fashion Co.
Raymond Ltd is ranked amongst India’s largest and most respected apparel companies. It is a premium formal wear brand which offers classic garments with impeccable fits and inviting styles to the Global Indian. The garments are made of premium Raymond materials. They engaged LexiConn for cataloging services.
Lifestyle & Fashion
The company was looking for the content agency that would work on various collateral for the learning and organizational development at corporate headquarters. The need of the hour was that they wanted to work on various projects. They wanted someone who could articulate the vision and the goals of the HR learning teams and the heads of the department.
LexiConn grabbed the opportunity. We were supposed to write the corporate newsletter, employee handbook, corporate communications, learning and OD, annual diary, collateral for events, content, and design for standees, employee communications, internal branding, presentations and audio/video collateral.
The theme of the newsletter was ‘Partnership’ in this Raymond wanted to highlight the key partnerships it has built over the phone. LexiConn assigned a group of writers who interviewed the company’s key partner through a telephone. The team recorded the interviews in MP3 format and then created stories.
LexiConn worked seamlessly with their team and we could deliver the content in a good time.
Newsletters , Visual Content