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A Trusted Jewellery Brand  

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Malabar Gold and Diamonds was founded in 1993 by a team of entrepreneurs that was led by the visionary genius Mr. M P Ahammed. They associated with LexiConn for web content creation.

Work Done

Currently the fifth best jewellery retailer, Malabar Gold and Diamonds launches interesting and unique jewellery collections. LexiConn was approached to write blogs for their site.

LexiConn immediately positioned a set of writers to manage the project hands-on. We conducted meetings with the subject matter experts to understand today’s audience and created a style guide for the direction of writing. After the approval of the style guide, our job was to suggest some relevant topics for their blog. Our team managed to deliver 20 blog posts (of about 500 words each) every month.

Passion and dedication for writing, we were assigned to create the banner content, promotional SMS, sliders, and presentations. It was mission accomplished with the LexiConn team who effortlessly managed the task and delivered both in terms of quality and readership value.

Content Solution

Web Content Creation , Direct Marketing

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