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The client is a major entertainment enterprise in India that had launched a new website dedicated to providing recipes online. They required content services for the press release about the launch of their website and approached LexiConn for the same.

Work Done

LexiConn’s task was to understand the technical and creative challenges faced while developing the website and to highlight those in the press release.

We interviewed the key stakeholders from the website development company and the channel to understand how their expectations were met by the website. Based on the input received, we produced the content for the press release in a very short time, meeting the deadline that we had been given.

Content Solution

Press Releases

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