Catering Services Provider
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Overview
Chetak Caterers are a popular vegetarian, catering services provider in India, with multiple locations across the country. As a leading catering service, they develop many new and unique offerings and cuisines and were looking to create descriptions for these and content for their menu, that would appeal even to their elite clients.
Work Done
LexiConn was approached for our content creation skills and customised approach to each client.
To understand the domain better, we had close discussions with people who understood different vegetarian tastes. Based on the inputs received, we successfully created the required descriptions and tags.
The success of the initial menu content, led to a brand new association with them. LexiConn was further commissioned to create letters to customers, brochures and even press releases for them.
Content Solution
Direct Marketing
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