Content Tip 287: When writing a script, remember to keep the tone conversational You don’t want your actors to sound like they are reading out an article 365

Content Tip 21: Creating ‘podcasts’ is like storytelling Content-wise, humour, mystery, emotion, and anything Bollywood-centric always works in India Once

Content Tip 19: Ask your client-facing teams to note down questions, queries and criticisms they receive each day Use this data to draw insights about key prob

Content Tip 18: There is no substitute for original content and there are no excuses for plagiarism An honest, dedicated and sustained effort is required to bu