eCommerce Content Agency

eCommerce Companies that trust LexiConn for Content

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Everything Everywhere All at Once

For eCommerce companies, content serves as a crucial cornerstone of success, but founders often grapple with various challenges.

Breaking away from marketplaces and establishing an independent identity can be daunting, requiring a strategic approach. Driving organic traffic to websites is a perpetual goal, demanding constant efforts and budgets.

While AI-powered content holds great promise, the output often disappoints. To bridge this gap, outsourcing copywriting to professionals who leverage AI can be a smart solution. By combining the expertise of skilled writers with AI's capabilities, companies can elevate their content strategy and stay ahead.

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Content that Converts

SEO content is essential to drive organic traffic and increase visibility. It includes product descriptions, blog posts, buying guides, and other informative articles related to the products or services offered.

The content incorporates relevant keywords, long-tail phrases, and addresses the target audience's pain points to attract potential customers. SEO content can improve search rankings, increase organic traffic, and ultimately lead to higher conversion rates.

Campaign landing pages and category pages play a crucial role in eCommerce marketing. Campaign landing pages are created for specific promotions, product launches, or seasonal events. They need to be persuasive, visually appealing, and designed to encourage conversions.

Category pages, on the other hand, serve as gateways to different product offerings within a specific category. Both types of pages should have compelling copy, engaging visuals, clear calls-to-action, and easy navigation to guide users through their purchase journey.

Website content and user experience (UX) go hand in hand. A content and UX audit involves evaluating the effectiveness of the current content strategy and user interface to ensure that the website is user-friendly, intuitive, and offers a seamless shopping experience.

The audit assesses the clarity of navigation, product presentation, readability, mobile responsiveness, and overall messaging consistency. After identifying areas for improvement, writers can revisit the content to align with the recommendations.

High-quality customer service is a hallmark of successful eCommerce companies. Content for customer service use cases includes FAQs, product guides, troubleshooting tips, and support articles.

These resources aim to assist customers with common queries and issues they may encounter during their buying journey. By providing comprehensive and easily accessible support content, eCommerce companies can reduce customer support requests, improve customer satisfaction, and strengthen brand loyalty.

Explainer videos can effectively showcase product features, demonstrate product usage, and communicate the brand's story in a visually appealing way. These videos help capture the audience's attention, increase understanding of complex products, and foster a sense of trust and credibility.

Integrating explainer videos on product pages, landing pages, and social media channels can significantly enhance the overall shopping experience and boost conversion rates.
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Content Consulting Agency

Does your eCommerce website or app need content?

We can help. Just like we've helped tens of eCommerce companies:
From the world's largest eCommerce company to a popular Canadian multinational offering their e-commerce platform for online stores.

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Do More Together

Building and scaling an eCommerce store is challenging, and content creation is crucial for success. Let us handle your content needs with expertise.

We've helped numerous companies, from startups to MNCs, streamline content operations. Our team, backed by generative AI tools, ensures efficiency and speed.

Trust us to deliver exceptional content that drives growth and aligns with your brand and audience. Together, we'll unlock your eCommerce store's potential for unparalleled success.

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